Keep the

Cycle

Going

Let’s recycle
every can across Europe!

Hi! We Are
Every Can Counts

Our job is to help you recycle every drink can when you’re on-the-go and away from home.

Why? Because every recycled can helps preserve the Earth’s resources, creating a more sustainable future for everyone.

Cans are made of metal, which is endlessly recyclable. If we collect and recycle all the cans we use, then we create a perfect circle, with no wasted materials.

That’s why we’re working with people to recycle their cans wherever they are, whatever they’re doing.

Our vision is to collect and recycle EVERY drink can in Europe.

Together we can make a difference!

Learn More

Get
involved

We do our thing in 19 countries across Europe, and we’ll be having fun somewhere near you. Click on a country name to see how you can take part.

AUSTRIA

BALKANS

SERBIA, SLOVENIA & MONTENEGRO


BENELUX

BELGIUM (NL | FR), NETHERLANDS & LUXEMBOURG

CZECH REPUBLIC

FRANCE

GREECE

HUNGARY

IRELAND

ITALY

ROMANIA

SPAIN

PORTUGAL

POLAND

UNITED KINGDOM

Get
involved

We do our thing all across Europe, and we’ll be having fun somewhere near you. Click on your country and see how you can take part.

AUSTRIA

BALKANS

SERBIA, SLOVENIA & MONTENEGRO

BENELUX

BELGIUM, NETHERLANDS & LUXEMBOURG

CZECH REPUBLIC

FRANCE

GREECE

HUNGARY

IRELAND

ITALY

ROMANIA

SPAIN

PORTUGAL

POLAND

UNITED KINGDOM

Tour de France

BELGIUM

Etnosur Festival

SPAIN

Dogma Brewery

SERBIA

Womad Festival Las Palmas

SPAIN

River Party Nestorio

GREECE

Red Bull Feel the Wheel

CZECH REPUBLIC

My World Motorrad Grand Prix Von Österreich

AUSTRIA

MotoGp Misano

ITALY

Circular Week Warsaw

POLAND

Exit Festival

SERBIA

Electric Picnic

IRELAND

2000trees

UNITED KINGDOM

24 Heures du Mans

FRANCE

Our
Partners

We couldn’t make all these great things alone, so we teamed up with the cream of the crop to make it happen.

See all of them

The magic of
can recycling

Like other metals, aluminium is a permanent material: it can be recycled forever with no loss in quality. All cans are equally recyclable whatever their colour, size or shape.

Every time a can is recycled it saves energy and resources.

Here's how it all works
Drink Enjoy Recycle

News & Events

Don’t miss our latest updates from all over Europe

Every Can Counts and The Naked Collective join forces in Ireland

 Every Can Counts and The Naked Collective join forces in Ireland 2560 1280 adminEirini

While Ireland has one of the highest rates of aluminium drink can recycling in Europe, with 89% of cans in the country being recycled or recovered in 2019, there is still so much more we…

el-metal-nunca-muere

Metal Never Dies

 Metal Never Dies 2560 1280 adminEirini

Heavy metal and aluminium, as a metal, have one thing in common: they never die. They can live forever without ever losing their unique properties. Thus, they never lose value and they are here to…

Influencer outreach: a vlog about can recycling reached more than 100,000 views in less than a month

 Influencer outreach: a vlog about can recycling reached more than 100,000 views in less than a month 2560 1280 adminEirini

Každá plechovka se počíta, the Every Can Counts programme in Czechia cooperated with a popular influencer to create a fresh and impactful campaign about drink can recycling that reached more than 100,000 views only a…

Jede Dose zählt: Recycle wherever you go, whatever you do, whoever you are!

Jede Dose zählt: Recycle wherever you go, whatever you do, whoever you are!

 Jede Dose zählt: Recycle wherever you go, whatever you do, whoever you are! 2560 1280 adminEirini

With a social media campaign that shows different people recycling cans in various situations, our Austrian programme wants to raise awareness about can recycling and show the audience, how easy it is to recycle and…

Every Can Counts for the Museum of Contemporary Art in Belgrade

 Every Can Counts for the Museum of Contemporary Art in Belgrade 1800 800

When art imitates life: The versatility of aluminium is showcased in a very imaginative way with this fashionable project by the Serbian team of Every Can Counts. In cooperation with the Museum of Contemporary Art…

First eco-compactor for drink cans launched in Genoa!

 First eco-compactor for drink cans launched in Genoa! 2560 1280 adminEirini

Recycling has become an easier task for the citizens of Genoa, Italy, who may also take pride that their beautiful city is making admirable progress towards better recycling infrastructure and circular economy. The installation of…

3000 Drink Cans on the Market Square in Gliwice

 3000 Drink Cans on the Market Square in Gliwice 2000 1125 JakubCZ

“Throw Your Cans into Yellow” is the slogan of the event organised in October in cooperation with the city of Gliwice to remind consumers what to do with empty drink cans. A special installation consisting…

Sipful Drinks Join Every Can Counts UK as Funding Partner

 Sipful Drinks Join Every Can Counts UK as Funding Partner 1176 1568 JakubCZ

Every Can Counts UK has announced a new partnership with premium canned wine and cocktail brand Sipful Drinks. The partnership will see Sipful Drinks become the first brand in the UK to carry the Every…

Cooperation with GEA

 Cooperation with GEA 700 583 JakubCZ

In partnership with environmental organization GEA, we started “The Can for Our Hill” project where the main activity was the collection of cans in 100 locations in the city of Vrsac. Money from the cans…

Chaque Canette Compte – Red Bull Partnership Still Active Despite COVID

 Chaque Canette Compte – Red Bull Partnership Still Active Despite COVID 2560 1707 JakubCZ

After being back in the field with Tour de France, Chaque Canette Compte was active in Marseille despite the threat of COVID, accompanying its brand partner Red Bull. CCC has managed recycling for all of…

Jede Dose Zählt Recycles at Pop-Up Events in Vienna!

 Jede Dose Zählt Recycles at Pop-Up Events in Vienna! 2500 1667 JakubCZ

The COVID-19 pandemic resulted in the cancellation of all major events in Austria. However, a few pop-up outdoor events were organized in Vienna in late summer, and of course we used the opportunity to contact…

Awareness-Raising and Can Collection Campaign in the Streets of Ghent

 Awareness-Raising and Can Collection Campaign in the Streets of Ghent 2500 1669 JakubCZ

On October 10, an Every Can Counts team equipped with can collection backpacks and a custom three-wheeler roamed the streets in the centre of Ghent, Belgium, to raise awareness about the sorting and recycling of…

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