Following the success of the very first edition in 2017, the French can industry supported by Chaque Canette Compte and its partner CITEO organized Les Canettes d’OR and held a lavish award ceremony in December 2019.
130 candidates from major and smaller brands registered new cans produced in 2019 for nominations in several categories: Best Soft Drink Can Design; Best Beer Can Design; Small New Brand Can Design; etc… Moreover, Chaque Canette Compte and CITEO also nominated NGOs, program partners, and organizers of large events to award 3 specific prizes: Best Collecting Partner in the Program; Best Initiative Using CCC Devices; and Best Event with CCC. Special guests were present to celebrate cans, such as the Director of Tour de France (the event that won the CCC Canette D’or for Best Sustainable Event) and the directors of communication from Coke and Pepsico, who together received special Brands Engaged with CCC trophies for their hard work with us to deploy sustainable campaigns all over France.
Jivay, the most popular beer Youtuber in France was on hand to bring publicity to the event. He also took part in the jury along with design and communication specialists and journalists to bring diversity and fresh views.
The large and festive ceremony included a fantastic Pixelcan right next to the Champs Elysées where the event took place. This was certainly the biggest opportunity to bring together brands, both big and small, from the overall market, journalists, youtubers, as well as our CCC partners like NGOs, CITEO, municipalities, and big event organizers. It’s also a testament to our 10-year engagement in France.