Raising awareness about the importance of drink can recycling, and its many benefits lies at the heart of our mission. In Austria, our initiative, Jede Dose zählt, has teamed up with the Silent Cinema 2023 Tour to educate individuals about the proper disposal of drink cans and encourage active participation in the circular economy wherever they are.
From June to September, the Silent Cinema Tour captivates audiences all over Austria with its enchanting outdoor cinema experience. This unique event brings people together in a delightful and entertaining atmosphere under the open sky. As part of the tour, our team has created a video highlighting the significance of properly disposing of drink cans and how it plays a crucial role in saving energy and natural resources. Because only when you throw the can in the right bin, it can live on forever!
Kicking off in Vienna and travelling through all nine provinces of Austria until September, the Silent Cinema Tour is set to draw an impressive audience of over 18,000 people. This presents an exceptional opportunity to spread the message about the importance of recycling aluminium cans. By combining entertainment with education, Jede Dose zählt urges everyone to take meaningful actions towards a more sustainable future.