This year’s summer tour for Every Can Counts UK came to a lively close with the official debut at BBC Radio 2 in the Park in Chelmsford. Across the two-day festival, our team brought the iconic can cages, interactive voting bins, and a whole team of recycling ambassadors to help fans keep the park clean while making sure every empty can was given a second life.
The beloved mascot, Canzee, was impossible to miss at Hylands Park. With its big dance moves and even bigger personality, Canzee drew smiles wherever it went, from festival-goers to the big names on stage. Canzee even managed to grab a few star-studded selfies, including moments with Michelle Visage and Paddy McGuinness, proving once again that recycling is always in style.
Our team didn’t just help recycle cans; it started conversations. Over the weekend, our ambassadors spoke with thousands of festival-goers about the power of aluminium recycling, encouraging everyone to do their part in keeping valuable materials in the loop. Visitors also loved our recycling-themed temporary tattoos, with hundreds proudly showing them off across the site.
The response to the festival survey was fantastic, with more than 550 attendees participating and providing us with valuable insights into recycling behaviours and attitudes. These findings will help shape how Every Can Counts continues to engage with communities across the UK.
Radio 2 in the Park marked the final stop in what has been an incredible festival season for Every Can Counts UK. From major music festivals to local cultural events, our mission has been the same: to show that every single can counts. Along the way, we’ve helped recycle thousands of cans, sparked meaningful conversations, and inspired festival-goers to think differently about their role in the recycling loop.
As the summer season comes to a close, our local chapter is already looking forward to what’s next. The work doesn’t stop when the music does — and they will be continuing to spread the recycling message across the UK all year round.